4 Essential Apps for Startups and Small Businesses

Share on facebook
Share on twitter
Share on linkedin

There are two thing startups and small businesses need more than anything, and that’s cost-efficiency and time-efficiency. That’s why we have made this short list of apps that can help you become more productive, more organized, and more efficient.


For mailing purposes: Mailchimp

Allows you to create mailing lists and controls your newsletters. An email platform focused on digital marketing that allows you to create and manage campaigns and newsletter. You can monitor its impact and see how it helps you retain customers or improve sales.

It is one of the most popular services out there. It has a free version and a paid version. Great for both startups with a reduced budget and small business that are willing to pay an affordable fee for a great service.


For CRM purposes:

Optimize your sales department with Salesforce, Zoho CRM, CRM Karma or Pipedrive. These are with no doubt the most relevant apps in the field of CRM (Customer Relationship Management.) It’s all about time management, and organization for the sales department. In essence, it consists of facilitating a better control of customer relationship by managing accounts, contacts, sales, and general information. It will help your team to easy follow up and stay on track of accounts and sales.


To keep things organized: Holded


Holded allows you to have everything in one place. It’s an ERP (Enterprise Resource Planning) or a system used to manage sales, budgets, clients, and clients in an automated manner and from the cloud. Through multiple applications and integrations with third-party apps. With Holded, it’s easier to track everything, as you’ll find all the info you need in one single platform.


For HR purposes: GoCo

If you’re a small business owner, HR can be a tedious task to add to your already long to-do list. There’s too much paperwork. And if you’ve got a startup you probably have little time, and personnel to work around HR as you should. That’s when GoCo comes in handy.

GoCo.io is a platform that allows you to track human resources info and benefits to the cloud. Track everything from onboarding and offboarding, benefits, time-tracking, performance, document management, and compliance. When you pair it with the Gusto app, you have a full HR management powerhouse.

The gusto app helps you take care of all of the onboarding paperwork. It automatizes the whole process for you.


Want to know more about digital marketing, salesforce services, and startups tips? Check our blog! We’re always adding new content. Also feel free to contact us if you need more info.



Sign up for our Newsletter