Internet marketing and web design agency servicing online markets and businesses in Miami, Fort Lauderdale and West Palm Beach. Idea180, launch your idea in the cloud!

Download The 9 Must Have
Digital Marketing Tools

Please leave this field empty.

Marketing Blog

Tuesday, 13 June, 2017

Do You Need a Professional Website Redes...

By: Jesús Quispe
If Your Site Is Old, Out Dated, Or Broken, What Should You Do? Your website is not a pair of bell-bottomed jeans. If you wait long enough it is not going to become ‘vintage’ and cool again. But that doesn’t...
Read More
Tuesday, 16 May, 2017

Salesforce: Seriously Easy Customer Rela...

By: Gean Biffulco
Despite revolutionary changes in technology over the last thirty years, the fundamentals of what you do hasn’t changed very much: you communicate ideas by writing, speaking, teaching, and consulting; you offer products and services based on your knowledge; you educate...
Read More
Monday, 1 May, 2017

Why We Came To Hollywood (and why maybe ...

By: Jesús Quispe
When it was time for Idea180 to find a larger workspace and decide upon a location for our central offices, we knew that the city we chose would have a large impact on our company. Like a growing family looking...
Read More
Thursday, 23 March, 2017

What You Should Know About The Growing T...

By: Idea180
More people now own mobile devices than desktop PCs. Nearly 70 percent of all adults in the United States have a smartphone, and Americans spend about 35 hours a month browsing on their phones. According to Google, more than 60...
Read More
Tuesday, 14 March, 2017

Lesser Known Pay-Per-Click Tips, Tricks,...

By: Sergio Costa
Learn Some Pro PPC Techniques To Give You An Edge On The Competition Some of the advice you’ll get about pay-per-click (PPC) advertising is fairly standard. You may, for instance, know about the importance of doing your keyword research. And...
Read More
Tuesday, 28 February, 2017

Business Accelerators & Incubators ...

By: Jason Montero
If you’re thinking about starting your own business and are in the research and planning phase, you may begin to get overwhelmed by how much needs to be done that does not relate directly to the central purpose or mission...
Read More
Friday, 20 January, 2017

5 Key web marketing trends of 2017

By: Harry Garcia
This 5 step blueprint will show you what steps will take your web marketing to the next level. Web marketing has often been described as running a marathon versus a sprint race. It takes time, pacing, and endurance. It also...
Read More
Monday, 16 January, 2017

Whistle While You Work?

By: Jason Montero
What is the best choice of what to listen to while you work to increase productivity and decrease distraction? The Atlantic (The Best Music for Productivity? Silence) and INC. (Neuroscience Says Listening to the Noise of Nothing Is Best for...
Read More
Tuesday, 27 December, 2016

Why Hire PPC Experts?

By: Gean Biffulco
Internet Marketing: SEO & PPC If you want to drive traffic to a website or landing page there are essentially two methods: search engine optimization (SEO) and pay-per-click (PPC) advertising. SEO is all of the activity that improves your site’s...
Read More
Monday, 14 November, 2016

Discover 11 Free, Amazing Chrome Browser...

By: Harry Garcia
As of October 2016, it is estimated that Google Chrome has a 63% worldwide usage share of web browsers as a desktop browser and 50% market share across all platforms combined, being also the most popular browser for smartphones. One...
Read More
Monday, 17 October, 2016

Video Marketing for the Web

By: Jason Montero
Online video is changing the way people engage with content, ads, and brands. Social media platforms are steadily incorporating video elements while a range of affordable technology is putting cameras and video screens in the hands of small businesses, content...
Read More
Monday, 26 September, 2016

5 Things Star Wars Taught Us About Inter...

By: Maison Piedfort
Ever have one of those days where you can’t stop thinking about work? A few nights ago when I sat down to binge-watch a few episodes of Star Wars to mentally prepare for the next installment, I couldn’t stop thinking...
Read More
Monday, 22 August, 2016

Free and Cheap Web Design Tools

By: Idea180
Comparison of the tools Wix, Squarespace, Weebly, Godaddy Website Builder, & Google Website Designer: Even with the rise of social media sites for business, most companies realize that it is still important to have a stand alone website. A website builder...
Read More
Wednesday, 3 August, 2016

Miami Digital Marketing Conference

By: Gean Biffulco
Good news for Miami digital marketers and Chief Digital Officers, The Millennium Alliance announced the dates for their 2017 Digital Marketing Transformation Assembly – scheduled for February 6-7, 2017 at The Ritz-Carlton Coconut Grove in Miami, FL. Each year, The...
Read More
Monday, 11 July, 2016

Learn Digital Marketing

By: Idea180
Online channels have become more important than ever for businesses to reach and communicate with their clients and customers. This is largely due to the premise that traditional advertising is losing influence on consumers. Modern digital marketing techniques focus on...
Read More
Wednesday, 18 May, 2016

How to Advertise Online in the South Flo...

By: Jason Montero
Miami Web Marketing If you are a small to mid-size business in the Miami metro area you may be underestimating the ability of web marketing to grow your business. People in your community use smartphones and tablets every day to find...
Read More
wiiii
Monday, 28 March, 2016

There’s A New Customer Right Up The St...

By: Jason Montero
You wouldn’t believe how much smartphones and social media have changed the way people make spending decisions. Did you know that a recent study by Google found that about 88% of mobile users search for local content, and half of...
Read More
GP
Friday, 26 February, 2016

There Is A Harmful Link On Your Website ...

By: Jason Montero
And your old web designer was the one who put it there! A lot of websites have a link, usually in the footer, for the company who built the site. Have you ever considered what that link is doing there? Is...
Read More
Moderator
Friday, 12 February, 2016

Moderating Comments On Your WordPress We...

By: Harry Garcia
WordPress has a built-in comment system which allows website and blog visitors to leave feedback, ask questions, and start a dialogue around your content. This conversation takes place in a ‘comments’ section below each post or page. Most website administrators...
Read More
Word Camp Miami 2016
Friday, 8 January, 2016

WordCamp Miami 2016

By: Idea180
WordCamp is a conference about all things WordPress and this year WordCamp Miami is happening on February 19-21 at the Florida International University | School of Business (11200 SW 8th St, Miami, FL 33174). If you are a designer, developer or something who is thinking...
Read More
Tuesday, 22 September, 2015

Web Design 101 (Important Questions To A...

By: Jason Montero
Most business owners, entrepreneurs, artist, freelancers, and solo professionals have come to understand that having a website and an internet presence is a must in the 21st Century. A website is a cost effective and simple way to gain credibility,...
Read More
Monday, 24 August, 2015

3 Travel Startups Bringing Private Jets ...

By: Idea180
We have seen on-demand economy sites and apps appearing everywhere (UBER, Lyft, BoatBound, AirBnB, etc). Now the sharing economy is eroding the private jets category. We have selected a few of the most recent and popular for you to check...
Read More
Wednesday, 3 June, 2015

Miami Startup Resources for Entrepreneur...

By: Gean Biffulco
We have prepared this little page together for all the entrepreneurs of South Florida (Miami-Fort Lauderdale and Palm Beach) who need orientation or just an easy place to locate different resources. If you are rather a visual person and would...
Read More
Tuesday, 25 October, 2016

Entrepreneurs: Pirates of the New Age

By: Gean Biffulco
Entrepreneurs: Pirates of the Digital Age As I watched Captain Jack sail away on the Black Pearl at the end of the first Pirates of the Caribbean film, it hit me: “That’s us. That’s me. We’re all just pirates.” If...
Read More
Saturday, 10 January, 2015

Do You Manage with the Tip of a Whip or ...

By: Gean Biffulco
There is a Greek tale in “The Republic”, written by Plato, in which a question is posed in front of the leaders of the city; “If the most distinct citizens were able to get their hands on a magic ring that made them invisible, what do you...
Read More
Tuesday, 23 December, 2014

Can Social Media Marketing Pay Off?

By: Gean Biffulco
 (Or Is It Yet Another Service Marketers Want to Promote)? Can Social Media Marketing Work For Your Business (Or Is It Yet Another Service Marketers Want to Promote)? The short answer  to both questions is, ‘YES.’ Social Media Marketing (SMM) can...
Read More
Thursday, 22 April, 2010

Have a Google Photo Shoot For Your Busin...

By: Gean Biffulco
If you have a Google local business listing (now called Google Places), you can take advantage of a Google Photo shoot. Google photographers are currently visiting businesses in select cities in the US (including South Florida – Miami, Ft. Lauderdale...
Read More